--- title: "Dissemination" canonical: "https://research.refined.site/space/Research/108462209/Dissemination" format: markdown --- Sharing the results of your clinical research is important as the final step in any good research project should be the translation of the findings in to practice. It does not matter if your results were positive or negative, nor should you be concerned that your study is small, every piece of evidence builds to help inform best practice. Dissemination, diffusion, implementation, knowledge transfer, knowledge mobilisation, linkage and exchange, and research into practice are all terms that are used to describe the sharing process; we will stay with dissemination here. Dissemination occurs at multiple levels. The first level is your site and service and will often be via discussions and presentations. Next, information should be disseminated at the institutional level. This can be accomplished through hospital or organizational professional committee meetings or journal clubs. There are three main methods of (external) dissemination, also known as the three Ps: posters, presentations, and papers. In addition, external dissemination intended to influence policy may occur through the use of media or government advocacy. Dissemination is most successful if multiple methods are used over time. McGuire1 argued that there are five variables that influence the impact of persuasive communications. These are the source of communication, the message to be communicated, the channels of communication, the characteristics of the audience (receiver), and the setting (destination) in which the communication is received. These factors are important for you to consider in whichever of the above ways you choose to let others know about your work. 1 McGuire WJ: The nature of attitudes and attitude change. In Handbook of social psychology. Edited by: Lindzey G, Aronsen E. Reading, Mass: Addison Wesley Publishing; 1969:136-314. The following information and links may help with your dissemination plan, or to hear about other research that has been undertaken. If you would like advice or support related to disseminating your research, please contact [waitemataresearch@tewhatuora.govt.nz](mailto:waitemataresearch@tewhatuora.govt.nz). ### [Research symposium](https://research.refined.site/space/Research/185008206/Research+symposium) The Te Whatu Ora Waitematā, University of Auckland and AUT Collaborative Research Symposium is an annual event representing research connected to the Waitematā District community through population, location, or contributors. It is held as an online forum for posters and 10 minute oral presentations. Following the online symposium is a networking awards event where the oral awardees will give their presentation live. One of the objectives of these awards is professional development which will assist in raising the standard of projects, presentations and posters produced within our district. Click on the link above for more information. ### [Research grand round](https://research.refined.site/space/Research/184975474/Research+grand+round) This is a collaborative forum between Waitematā and the University of Auckland, to showcase research being done in the region and other topics relative to clinical research. It occurs several times a year on a Thursday from March to November, at the North Shore Hospital Campus, from 12-1pm. Up to 3, 15 min sessions followed by Q&A. Feel free to bring your lunch if joining us in person; or join online with MS Teams. Click on the link above for more information. ### [Nursing, midwifery and Allied Health professionals research forum](https://clinicaldecisions.atlassian.net/wiki/spaces/Research/pages/113082425) All welcome to join these research-focused sessions which will last 45-60 minutes. Recordings of previous sessions are available. Click on the link above for more information. ### [Publication](https://clinicaldecisions.atlassian.net/wiki/spaces/Research/pages/135102477) Publishing research in reputable peer-reviewed academic journals is one of the most common ways to disseminate research findings to the academic community. Click on the link for useful resources. ### [Conference presentation](https://clinicaldecisions.atlassian.net/wiki/spaces/Research/pages/135004208)s Presenting research at conferences and symposia either verbally or via a poster allows you to share your work with colleagues, receive feedback, and engage in discussions. Click on the link for top tips for poster presentations and useful resources. --- ###### Last reviewed January 2025 Author: Kathryn Tennant